It’s the last official weekend of Summer and I’m hardcore celebrating. And by hardcore celebrating, I mean lighting my @raedunn fall scented candles, binge watching Netflix and going to bed before 10pm. 🙌🏻 Remember when our nights didn’t even start until 10pm? I would dance all night, get back home with just enough time to shower and change before heading out to work. AND I could work a full 8 hours without ever feeling the fact that I hadn’t slept in more than 24 hours... Now I’m unable to function if someone wakes me up 15 minutes early. Getting old is awesome. .
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#letterboardquotes #letterboard #letterboards #letterboardlove #letterboardfun #farmhouselove #farmhousestyle #letterboardquote #magnoliastyle #howyouhome #makehomeyours #pocketofmyhome #modernfarmhousestyle #modernfarmhousedecor #ighome #modernfarmhouse #howwedwell #homegoodsfinds #raedunnfinds #raedunn #homegoods #tjmaxxfinds #raedunnfinds #targetdoesitagain #targetdollarspot #raedunnfall #pumpkinseason #pumpkinspice #homegoodshappy

It’s the last official weekend...

I read something the other day on Facebook that said that the song that was number 1 on your 14th birthday, defines your life. I googled it, excited to find a message, a sign (I’m a sucker for that sort of thing). Instead, I found it was “Cream” by Prince. 😐 Cream? What does that mean? Ice cream? Coffee creamer? 
So I looked it up... and read the lyrics. "Cream" was meant to mean “cream of the crop”. There are lyrics like “everything you do is success” and my favorite part... “Do your dance
Why should you wait any longer?
Take a chance
It could only make you stronger”  Message received, Prince. Message received. 
What song was number one on your 14th birthday?
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#coffeetime☕ #frenchvanilla #pumpkinspice #pumpkineverything #pumpkinspicelatte #pumpkinpie #raedunnlove #raedunnfinds #raedunn #raedunnmugs #raedunnclay #tjmaxxfinds #tjmaxx #homegoodshappy #homegoodsfinds #amazonfinds #marshallsfinds #marshalls #homegoods #coffeeholic #coffeebar #coffee_time #coffeetable #coffeecoffeecoffee #fall🍁 #prince #songlyrics

I read something the other...

This girl lost another tooth last week. I’ve been waiting for this toothless smile since she knocked her other one out last year. Unfortunately, it’s not going to last long because her adult tooth is already growing in 😭. (Zoom in to see) Yesterday I noticed both of her front-bottom teeth are peeking out behind her baby teeth too. Does anyone know how to slow down time. A button? A phone call? Maybe a time machine? My baby isn’t a baby anymore. Cue the tears. Have you celebrated any milestones with your kids recently?
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#losttooth #targetfinds #targetclearance #targetdoesitagain #targetdeals #targetstyle #slowdown #growing  #growinguphispanic #growingup #smile😊 #smiles 
#momblog #mommyblog #momblogger #mombloggers #bloggermom #mommybloggers #momswhoblog #mommyblogger #mamablogger #momsofinstagram

This girl lost another tooth...

I don’t get bouquets of flowers for no reason…. But I do appreciate the flowers that grow by our mailbox, like this one. And it made me realize something this morning.  I’m over it. 
I’m over comparing my life to other people’s lives on social media.
My house might not be as fancy. 
My wardrobe is not as expensive. 
I don't apply makeup as well or even at all most days.
I don’t have beautiful, long flowing hair.
I don’t drive a car that’s worth bragging about. 
We don’t go on lavish trips around the world. 
I don’t carry loads of money in designer handbags. 
Does that make me less of a person? 
Does that make me less of an influencer? 
No. It makes me a regular 40-something Mom who has chosen to open up and share our lives on social media.  It makes me someone who has built this hobby of photography and writing into a business that has solely supported my family for a year and a half. 
I’m proud of that. 
I’m proud that I’m not a follower.
I’m proud that I have worked hard for what I’ve achieved.
I’m proud of influencers like me who are unapologetically themselves.  What are you proud of? .
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#inspiringquotes #inspirations #inspiredaily #motivationquotes #motivational #motivating #inspirationalquotes #womenempowerment #womenempoweringwomen #empoweringwomen #empowerment #influencers #bloggersofinstagram #bloggermom #momtruth #truthhurts

I don’t get bouquets of...

F O U R T E E N. 
What do you give your oldest daughter when she turns 14? Well, when you’re me, you write her a poem and post it on the blog for the world to see. Head over to read it and let me know what you think. Then, help me wish Lucia the best 14th birthday ever 👇🏻👇🏻
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#birthdaygirl #birthdays #birthday🎂 #birthdayqueen #birthdaylove #birthdaygifts #birthdayfun #birthdaygirl👑 #birthdaygift #birthdaygirls #fourteen #teenage #teengirl #poemsofinstagram #poetryofinstagram

F O U R T...

It was just after Iyla's third birthday. She seemed to be on track, at least according to the pediatrician's checklist. She could follow instructions, name most familiar things, knew her first name, spoke in sentences and could carry a conversation, though she was hard to understand most of the time. We enrolled her in preschool that year and she was a little social butterfly. But as that school year went on, her teachers started to notice that she was struggling to get her words out. Most people that know Iyla today, have no idea that she was in speech therapy classes for two years. They have no idea that I fought it for almost 6 months and that I felt a tremendous guilt about it, because I thought it was my fault that she was stuttering as badly as she was. Today on the blog, I’m sharing the mistakes I made, in hopes that if you are ever in this situation, you take advantage of early intervention. .
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#speechtherapy #stuttering #speechies #speechpathology #earlyintervention #earlyinterventionspeech #earlyinterventionprogram #publicschool #oldnavy #oldnavystyle #minted #amazon #amazonfinds #pridesocks #letthembelittle #kidsplay #rollerskating #rollerskates #mommoments

It was just after Iyla's...

There are two types of kids. 1) The kid who wants to eat the same thing every single day of the week, sometimes more than one time per day and 2) The kid who loves something one day and then hates it the next. #ad Which type of kid do you have? Or, are your kids like mine and bounce back and forth between the two? Either way, there is a way to make lunches more fun for kids. I'll let you in on a little secret... creating fun lunches is more fun for us too! This week, we created our first character, Inspector Caper Eyes. Head to the blog for more details! Plus, learn why we choose @JuicyJuiceUSA new better-for-you options, which are packed with functional benefits with juicy flavor that parents can feel great about serving to their kids.
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#foodvideo #recipevideo #juicyjuice #videostar #videoviral #videooftheday #funvideo #targetfinds #targetdeals #targetdoesitagain #walmart #walmartfinds #tjmaxxfinds #tjmaxx #marshallsfinds #marshalls #homegoodsfinds #homegoodshappy #homegoods #yummyyummy #yummyfood #familyfriendly #familyfriendlymeals #familylife #funfood #kidslunchbox

There are two types of...

Remember I told you guys about our day dates now that the girls are #backtoschool? Well, we’ve really been enjoying them. #sponsored We walk, talk and laugh (a lot). Have you seen our IGTV yet? It’s a cheesy, beautiful video of what our relationship is like. I love that we’re able to connect and that we can make the time in our day to focus on our relationship and our health. Since we have three daughters, it’s even more important to go the extra mile when it comes to taking care of ourselves. These awesome @amazfit watches help us with that. I have the Amazfit Verge and Super Dad has the Amazfit Bip. They are lightweight, have app notifications and track your daily activity, your heart rate and so much more. The Amazfit Bip comes with a 30-day battery life and the Verge comes with Alexa built-in and you can make and receive phone calls through the watch. We can track our activity, sleep and heart rate and hold each other accountable for better decisions, when it comes to fitness and health. Visit rcl.ink/UyB to check them out and make sure to take advantage of the sale they’re currently having. No discount code necessary! What are you doing to get back to you? .
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#dates #dateyourspouse #dateyourhusband #laughs #lovethislife #qualitytime #healthier #healthcare #fitnesslife #fitnessfun #fitstagram #exercisemotivation #smartwatch #smartwatches #techy #backtoyou #selfcarethreads #selfcarematters #parkrun #couplesgoals #coupleshoot

Remember I told you guys...

Take me back to the time when all I had to do was color in the lines, learn my abc’s and take a long nap everyday. Why didn’t we appreciate what we had back then? .
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#Letterboardquotes #letterboard #letterboards #letterboardlove #letterboardfun #farmhouselove #farmhousestyle #letterboardquote #magnoliastyle #howyouhome #makehomeyours #pocketofmyhome #modernfarmhousestyle #modernfarmhousedecor #ighome #modernfarmhouse #howwedwell #homegoodsfinds #raedunnfinds #raedunn #homegoods #homegoodshappy #targetdoesitagain #targetdeals #raedunnclay #raedunnlove #adultingishard #adulting

Take me back to the...

#AD Our girls love nature, so this weekend, we headed to a local nature preserve for a little animal watching, walking and family time. We always pack the essentials when we're heading out in this Florida heat, including snacks, sunblock and @smartwater, because we know how important it is to stay hydrated. We love smartwater® because it's purified water made using vapor distillation, similar to the way water is purified in nature. It's available in 700mL and 1L bottles. Now through 9/15, you can save $2.75 off at Sam's Club, so stock up! (limit 10 per member) https://lnk2.io/abYC5gD #kidsfitness #fitnessfun #daddyslittlegirl #natureseekers #naturephotos #exercisemotivation #familyfitness #fitnessforlife #qualitytime #bestdad #bestdayever #bestfriendgoals #fatherdaughter #dadofgirls #smartwater #hydrate #hydration #drinkwater #marshalls #marshallsfinds

#AD Our girls love nature,...

Making the Most Out of Your Instagram Squares

If You Love It, Share It!
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Your Instagram feed says a lot about you and the first 6 squares are like a first impression for your audience.  Now go check out your Instagram feed and see what type of first impression you are making.  Go ahead… I’ll wait….

So, what did you see?  Would you want to come back and check out your own feed again, just based on the first 6 squares?  It’s not something that we might think to do, but we should.  If you want people to WANT to visit your page and check out your new images, then you should make an effort to create a space that makes people want to come back.

Imagine you are decorating a room.  This room is part of a row of hundreds of thousands or millions of identical rooms.  You have the opportunity to decorate that room and get people to want to check out what your room is all about.  What do you do with that space?  Do you just put a bunch of random things there to fill space or do you actually think about the room as a whole?! Do you just put a table and a chair, sit down and hope people will want to come in and ask you questions or do you make the effort to make it a beautiful space, with information, great images and ways for people to interact?!  For the sake of this blog post, let’s think of your Instagram feed like a room.  What can you do to make it interesting, inviting and a place that people will want to visit and tell their friends about… what can you do to stand out?!

I recently spoke to some brand reps that have been in the game for years and found out what makes them want or not want to visit someone’s feed.  I got some great feedback and hope that this will help you to create the perfect space for you.

The accounts that post a bunch of pictures in a row that look almost identical.  You wouldn’t place a bunch of identical chairs in your room, each with an identical teddy bear on them and just move each one a quarter of an inch over and expect people to want to come in, would you? One of the biggest turn-offs for a lot of people I spoke with, is going through a feed where there are multiple pictures of the same child, in the same outfit and the only difference in the pictures are a very slight tilt of the head or a slightly different smile.  People tend to get bored with those feeds quickly because it feels as though we are just looking at the same picture over and over and over again.  If you are still posting in sets of 3, 6 or 9 and you post them all in a row, make an effort to make sure that those pictures are different.  Try different angles… try close ups or detail shots, try action shots… try sitting, try standing… just don’t post the same picture over and over again.  Not only will it turn people off, but it won’t provide the exposure that the small shops you work with deserve.  You could even try posting randomly vs. in sets of threes so that when a picture of that same outfit appears again, a week or so later, it will be exciting again for your audience and will give the shops extra exposure that spreads out past that one day.

The accounts that post lots of shop reposts. You wouldn’t hang a ton of advertisements all over your room and expect people to want to come in, would you?  Reposting is great and helps small shops, but you don’t want to overrun your feed with shop shares.  Remember, this is your feed and whether it’s for fun, you are in it for the long run or you are currently or will be blogging in the future, you want to make sure that your feed tells a story about you and what you’re offering as a brand rep.  Try to keep shop shares to a minimum if possible.  I tend to post no more than 3 at a time (and sometimes not even that many), but I space them out so that they don’t take over my feed.  And most importantly, delete them when they are no longer relevant (or within a certain number of hours, depending on what your shops prefer). Your followers are much more likely to check out a sale if it’s posted randomly vs. with tons of other sales where it may get lost in the shuffle.  A great way to be a little less “salesy” and still get the shops some extra sales, is to post your shop share code in the comments of your pictures!  It’s convenient and provides a call to action for your followers to go and shop while the discount code is fresh in their mind.

The accounts that post a bunch of space fillers.  You wouldn’t go around to the other rooms and hang dark curtains in front of their doors, would you? There are a number of accounts that I see posting white spaces, arrows or just space fillers.  I imagine that it’s to keep their three images together at all times… but is it a good use of your space?! If I’m scrolling my newsfeed and I see a bunch of random white spaces, I will probably unfollow that account because let’s face it… with this new algorithm, I only get to see a certain number of images and if you are wasting the space by posting white squares, it’s taking away from someone that is posting something I may really want to see and that’s not fair to your followers or to those other accounts.

The accounts that post tons of close ups.  You wouldn’t put all of your decorations at the doorway so that people couldn’t even get into your room, would you?  While I’m a sucker for detail shots, there are so many accounts that take like mega closeups of their kids.  Back up a little.  Give your little ones some space.  It will also help with cropping out parts of their heads, hands or feet.  We want to see the outfits just as much as we want to see the top of your child’s head!  We want to see how you’ve styled the item(s) you are repping.  You will also find that if you back up a bit, you will catch the most beautiful and natural moments of your little one just being a kid.  Don’t be afraid to back that thing up.

Like I said, this is your “room” and you can decorate it however you see fit, but remember that first impressions are EVERYTHING.  Especially in the brand rep world.  As a shop owner, it takes me less than 30 seconds to look at a feed and decide whether or not I want that person to represent my brand.  I’m constantly working on our feed and trying to better it, trying to make it look more cohesive, trying to make it a place that people will want to come back to.  You should always be looking to improve whether it’s your photography, your feed organization, your promotion ability or your style.  The key to staying relevant is to learn from those around you and let them inspire you.  And while we will never be able to visit all of the “rooms”, I want to make sure that I’m visiting those that are making the most effort to stand out.

What do you think about this topic? Comment below and let me know your thoughts!  Have a topic you want me to talk about? Email us! Make sure to check out the shops featured in this post and follow our daily small shop fashion on Instagram @thesmallfashionista and on our new Facebook page.

XOXO
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1 Comment
  • Tracy Shane
    June 1, 2017

    Omg! I feel like you’re in my head on this one! I’m so ready for a change in my feed and was going to post in a fb group asking how reps deal with the logistics of a single pic gallery style feed vs the posting in 3, 6, etc. I have already noticed a huge difference in posting the 6 that I do throughout the week. But if I’m getting bored with it I’m sure others are too. I think this blog post was the catalyst for pushing me to make a change! Thanks Heather!

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