Growing up, I was incredibly shy. When I was 12, I was moved from private to public school and for the first time, since I was a toddler, had to make new friends. #ad While 8th grade prepared me a bit, high school was even harder since I only knew a handful of people there. I realized that in order to gain the confidence I was seriously lacking, I needed to become a part of something bigger than me. I tried out and made our high school’s dance team, the Titanaires, in 9th grade. Suddenly, that shy girl found herself. I continued to dance throughout high school and discovered the power of teamwork.  We all walked out onto that field the same, no matter how skilled we were, what we looked like or what our home life was like. We came together as a family and put on a show that always had the fans in the bleachers cheering. Being a Titanaire changed me. 20+ years later, I’m still really good friends with a number of my teammates. Now, as the Mother of three girls, I always encourage them to find something they love, practice and become a part of something that will change their lives as it did mine. Whether it’s volleyball, gymnastics, dance or soccer, I watch my girls transform each and every time they practice, perform or play. Did you know that between the ages of 12 and 13, the number of girls who say they’re afraid to fail increases by 150%? By age 14, girls drop out of sports at twice the rate of boys. That’s why @Athleta is committed to helping keep girls in the game. That’s the #PowerofShe.  #AthletaGirl #girlempowerment #girlsquad #girlsrock #womenathletes #womenempowered #womenempowerment #girlmama #girlmom #gymnastics #gymnasticslife #handstand #handstandpractice #novahighschool #novatitans #novatitanalumni #titanaire #letsgotitans

Growing up, I was incredibly...

Yesterday, I posted my deepest, darkest secret on my blog. It look me 24 hours to get the nerve to share it on here. I’ve been writing that post for a while. It probably didn’t go live the day I intended it to and it might disappear at some point. But enough is enough. Time for me to put my big girl panties on and stop lying to myself and everyone else. I hope you won’t think any different of me or judge me in any way. I’m still the same person, I’m just not pretending anymore. .
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Art: @kobrastreetart 
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Yesterday, I posted my deepest,...

#ad Falynn has a very short list when it comes to her favorite snacks. You might be surprised what's at the very top of that list. #ad It's not cookies. It's not chips. It's actually tomatoes! And her absolute favorite tomatoes, are Cherubs® by @NSTomatoes. Whether I fill a snack baggie up with them or create little cars out of them, with carrots and cucumbers and a toothpick, she can't get enough. They are Bright. Juicy. Irresistible. NatureSweet Tomatoes are giving their followers a chance to win weekly #NatureSweetSnackHack prizes ($150 weekly Middle School Snack Hack Prize Pack) and the Grand Prize, a #SnackHack Survival Kit which includes a year’s supply of NatureSweet tomatoes, a backpack, electronic tablet/computer to save all your snack hack ideas, and other great gifts to make on-the-go snacking easy! Hurry and enter! The sweepstakes ends September 23, 2019. https://izea.it/amKBCzG

#ad Falynn has a very...

How would you like to win FREE glasses for your entire family?* #sponsored We recently went to our local For Eyes for our annual vision exams and had the best experience. Dr. Hanna and the opticians really made us feel comfortable and at home, especially Falynn, who had never had an eye exam before. They helped us to find our new prescription and choose the frames that looked best on us. We also sat down with Dr. Hanna to learn more about the importance of annual eye exams and the dangers of blue light. Stay tuned for our IGTV interview later this week! Also, swipe to see the first photo that Falynn ever took by herself, with my camera. Great, right?  We’ve partnered with For Eyes to give you the opportunity to win up to 6 FREE eyeglasses or prescription sunglasses valued at up to $250 each. 
1. Follow @foreyes and @thesupermomlife on Instagram.
2. Comment on this post why you're excited to get your #BacktoSchoolEyes on. 
3. Bonus entries: Tag your friends and/or share this post on your stories and tag us!  Good luck! *Restrictions apply. Winners will be randomly selected on September 6, 2019. Prizes must be claimed by October 31, 2019, and must be claimed in a For Eyes location.
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#eyeglasses #eyehealth #glassesgirl #newglasses #newglasseswhodis #momblog #mommyblog #momblogger #mombloggers #bloggermom #mommybloggers #momswhoblog #mommyblogger #mamablogger #momsofinstagram

How would you like to...

As someone that has suffered with both anxiety and depression for many years, I can tell you that there are signs that your loved one is suffering. While not everyone who exhibits these characteristics is having mental health issues, it's quite possible that those who are, exhibit many symptoms as a result of their anxiety and/or depression. Today on the blog, I’m discussing those symptoms and what to look for if you suspect you or your loved one is suffering with anxiety and/or depression. .
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#anxietyrelief #anxious #socialanxiety #anxietyhelp #anxietyattack #anxietysucks #panicattack #panicattacks #panicdisorder #mentalhealthrecovery #mentalhealthwarrior #mentalhealthsupport #mentalhealthadvocate #mentalhealthawarenessmonth #mentalhealthday #mindbodygram  #mindofmine #mindsetmatters #endthestigma #stopthehate #momblog #mommyblog #momblogger #mombloggers #bloggermom #mommybloggers #momswhoblog #mommyblogger #mamablogger #momsofinstagram

As someone that has suffered...

#ad Let’s get real for a moment. While they play a large part in us becoming Mothers, periods are no fun. They also weren’t something that I knew a whole lot about up until a couple of months ago, if I’m being honest. But results from a recent survey got my attention.  3 in 5 women surveyed reported at least one symptom of heavy periods – and among those respondents, over half had not discussed them with a doctor (57%) Why? Most women have resigned to heavy periods as their reality, with 43% saying “it’s just normal for me” and 36% saying “I’ve just learned to live with it.” Sound familiar? I must have said those exact statements plenty of times over the last 30 years. 
You don’t have to “live with it”. Visit http://www.WeHateHeavyPeriods.com through the link in my bio to learn about treatment options. #wehateheavyperiods #empoweredwomenempowerwomen #healthandwellness #empowerwomen #healthfirst #healyourself #healthytips #empoweryourself #periodproblems #womenhealth #nourishyourself #periodpositive #empowerothers #workingmomlife #healthjourney #womenpower #empoweringwomen #empoweredwomen

#ad Let’s get real for...

In just about a month or so, we will start to look for our dream home. #ad I’m excited at the opportunities and better rates we can get because of the bump in my credit score. I’m so grateful for the @lendingtree app, which has helped me to monitor my credit score closely, so I know what needed to be improved. The LendingTree app provides all the tools you need for a better financial health. No matter where you are in your life or what big milestone is coming up, your credit is important and should always be a priority. The LendingTree app is free and signing up doesn’t affect your credit score. You can download it in the App Store (click on the #linkinbio and then on “LendingTree”). Why is your credit score important to you? .
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#creditrepair #creditcard #credit #farmhouselove #farmhousestyle #howyouhome #makehomeyours #pocketofmyhome #modernfarmhousestyle #modernfarmhousedecor #ighome #modernfarmhouse #howwedwell #homes #homedeco #sweetsimplehome #momblog #mommyblog #momblogger #mombloggers #bloggermom #mommybloggers #momswhoblog #mommyblogger #mamablogger #momsofinstagram

In just about a month...

Thinking back to last month and our stay in that cute little airbnb, it makes me so grateful for the opportunity to blog full-time. Not only do I get to work closely with companies that I love, but occasionally I get the opportunity to take our family on a little, but much needed vacation. It really is the best job I’ve ever had. Today on the blog, I’m continuing my series for bloggers and influencers and discussing what might be the scariest part of this job… pitching companies and applying to campaigns. Head over and check out my suggestions to nail those pitches. I look forward to hearing your thoughts! .
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#raedunnlove #raedunnfinds #raedunn #raedunnmugs #raedunnclay #homegoodsfinds #homegoodshappy #homegoods #tjmaxxfinds #tjmaxx #marshallsfinds #marshalls #farmhouselove #farmhousestyle #howyouhome #makehomeyours #pocketofmyhome #modernfarmhousestyle #modernfarmhousedecor #ighome #modernfarmhouse #howwedwell

Thinking back to last month...

Today I had a plan. Wake up early, get the girls ready for their first day of school and then take the perfect first day of school picture to post on Instagram, where I would talk about how bittersweet it is to watch my girls grow up into these incredible young women. 
But things don’t always go as we plan. Instead, Falynn and Iyla woke up at 3:30am, got ready for school and then came downstairs at 5:00am to let us know they were ready. 5:00am... two and a half hours before they actually needed to be at school. I rolled myself out of bed at around 6:50am, Super Dad made me some coffee and I quickly shooed them outside so I could take a picture and realized that Falynn was in a long sleeved shirt, a jacket, jeans and old sneakers. I’m pretty sure her hair wasn’t brushed either. Lucia wasn’t awake yet so it would be the first year without a first day of school picture of all three of them. 😫 Whatever. I was tired. So I quickly took a picture (swipe to see) and got them off to school. Lucia woke up late and I couldn’t take a picture of her because my camera lens kept fogging up. When we walked back into the house, the dog escaped, making her even later. 🤦🏻‍♀️ And my coffee’s cold. Anyway, since I couldn’t get the perfect first day of school picture, I hope you enjoy this shot of the girls and Super Dad in their @swimzip.
How was your first day of school? #firstdayofschool #backtoschool #backtoschoolshopping #backtoschoolstyle #mycrazylife #motherhoodthroughinstagram #motherhoodmoments #momlife #momsofinstagram #swimzip #girlsswimwear #familyswimwear #worldoflittles #myeverydaymagic #sharetheeverymom #rawmotherhood #momswithcameras #cameramama #mommybloggers #oldnavystyle #oldnavy #mytinymoments #ourcandidlife #momentsinmotherhood #momentsofmine #thehappynow #watchthemgrow #momstyle #momgoals

Today I had a plan....

My girls are snackers. When they get home from school, they want to be able to grab a quick snack to take with them on the way to after-school activities, or to enjoy while they do their homework. #ad Peanut Butter is a huge hit in our home, but it can get messy, so when I found out about Windstone Farms Creamy Peanut Butter Portable Packets, I couldn't wait to grab some. Instead of making a huge mess (and forgetting to close the lid) with a regular container of peanut butter, the girls can grab one packet and easily add it to just about anything. Some of our favorites are bananas, apples, pretzels, celery or crackers. They have fun creating new combinations and I love that they come in convenient 1.15oz squeezable packets. So much less mess! They are also perfect for their lunchboxes. The peanut butter is so creamy and delicious! BTW, they are naturally gluten-free! @windstonefarms peanut butter packets are now available at your local @walmart. Make sure to pick some up, and check out our stories for a special offer from Ibotta! What will you put #WindstoneFarmsPB on?
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#backtoschoolsnacks #foodstyle #foodpassion #foodography #foodinsta  #foodielife #foodielovers  #instafoods #kidfriendly #yummyyummyinmytummy #yummyyummy #foodielife #deliciosa #raedunnlove #raedunnfinds #raedunnclay #walmartfinds #walmart #homegoodshappy #tjmaxxfinds #farmhousestyle

My girls are snackers. When...

The Unfortunate Truth About Small Shops

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I recently stumbled upon a discussion regarding how some small shops are constantly offering sales. There was talk about the shops appearing desperate for sales or having a really high profit margin on purpose so that they could have sales and still make the same amount of money (sounds like what Kohl’s does).  And as I read each comment, I felt the need to speak out on behalf of many many small shop owners, especially many I know and love.

When you see small shops on Instagram and you see that they have a big following, most people assume that they are successful. Those shops have a feed full of customers wearing or holding their merchandise. It can be very deceiving.  At first glance, you may imagine that the owner of this small shop is lounging in their mansion, with a wine glass in hand, being waited on by their staff, counting his/her cash while the sales keep pouring in.  I hate to burst your thought bubble, but I’m about to give you the unfortunate truth about many small shops.

Let me begin by saying that this is NOT true about all small shops, but there are many shop owners that can relate.  Some of us opened a small shop so that we could stay home with our kids and not have to work for someone else. We did it as a way to support our family or help pay some bills.  Shop owners don’t have hours. We are pretty much working constantly.  From the moment I wake up, until the time I go to sleep (and sleep is not something I get much of), I am working.  Most of us don’t have employees, so we are customer service, we are designers, we are manufacturing, we are marketing, we are shipping, we are EVERYTHING (with the exception of our spouses or kids that help out when they are able to).   There is no one to step in when we get ill and there is no one to go to when funds get low. We are relying on ourselves and our families to make our dreams happen.

Some months may be amazing while others may leave us in a position where we aren’t sure where we are going to find the money to pay our rent, to fix our car or to put food on the table.  So… we post a sale… a sale that is probably cutting into our profits so deeply that we aren’t making anything, or in some cases, losing money, but it’s the only way to get people’s attention.  We put up that sale and then we pray that people will take advantage of the sale and we will be able to make enough money to pay our bills.  You see, when you are a small shop owner, there is no guarantee. Whether we work 2 hours a week or 100 hours a week, we could make the same amount of money and sometimes that number can be $0.  There is no one keeping track of how hard we work and paying us to reflect that. We work hard and we work a lot because we genuinely love our business and we want to succeed. We have a vision for our business and we are constantly chasing it, no matter how difficult.

The truth is, when we have sales, we aren’t trying to cheat people. We aren’t trying to come off as desperate. And we are definitely not doing it so that you can spread rumors about why we are doing git.  We are people that are trying to live out our dream and doing everything in our power to keep the lights on and food on our table and sometimes, that requires us to have a sale. Please remember when you are shopping small that you are helping to support the family behind the business.  Don’t assume anything except that most people have good intentions. Most people are not ignoring your messages or emails, but instead, working 18 hours straight to make sure that they get their orders out on time.  Will you come across shady shop owners? SURE. But you file a claim, get your money back and find a new + honest shop to support. And this last part is so important because without your support, small shops wouldn’t exist. On behalf of those shops that can relate, we thank you for loving and supporting our community.

Are you a small shop owner?  Can you relate? Comment below and share your thoughts.  Have a topic you want me to talk about? Email us! Make sure to follow our daily small shop fashion on Instagram @thesmallfashionista and on our new Facebook page.

Featured image: Shades: iBetterAccessorize (use code FALYNN), Bracelets: Bubble Chic Chick, Leo: Morgan + Mae Co., Shorts: HC Ut-Oh.

 

XOXO
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29 Comments
  • 10001
    February 15, 2018

    Since we ve been repping small shops, I ve found that sometimes, individual items show up at my doorstep that are destined to be worn together.

  • Deserae Manning
    September 8, 2017

    100% TRUE!! Thank you for putting this out there <3

    • TheSmallFashionista
      September 8, 2017

      Thank you for reading!

  • Dorie Kirk
    August 13, 2017

    Speaking truth!!!

  • Erikka
    July 21, 2017

    Omg YES! ? You just said everything I was thinking lol @_hookitup

  • Holly Willis
    July 20, 2017

    I have never worked so much in my whole life, and I have never once taken a paycheck in 6 years. My business is somewhat successful, but people need to know how hard it is to make all of the numbers work. Sales are a sacrifice and a service to our customers, usually accompanied by a wish and a prayer for enough money to pay bills to stay open. Your post is spot on!!

  • Elsie
    July 19, 2017

    Absolutely! This happens my way. I have health issues at the moment and my sales are what help me stay afloat. Sadly I loose a lot but I am paying the bills. Thank you for this! Sharing!

  • Tammara
    July 19, 2017

    Very well said. Thank you ?

  • Tricia Lee
    July 19, 2017

    As a small shop owner I agree to the drive behind what we do and why we do it. In terms of sales, I understand that the underlying reasons mentioned are why we have them. There are a few big reasons why I stopped doing sales. 1) I never saw an increase in purchases made during the sale, so it proved to be fruitless for me in that respect. 2) as a handmade business, I believe it can devalue my work. Once people know you have sales, they learn to wait for them and hold off on their purchases until the sale happens. Americans especially are trained for this. Instead, i work hard to build my brand, my brand voice, and sell a lifestyle with my products and not just a commodity. It’s not easy for sure, and there are times where I have a breakdown and want to just do a sale, but I then remember looking back and seeing how little to nothing having sales have done for me.

  • Rachel
    July 19, 2017

    Definitely can relate!!! Thanks for writing it! @emmyanddove

  • Tiffany
    July 19, 2017

    Yes!!! Definitely so so true! I haven’t had a sale in a long time, but when I did have to have them, this is exactly why in the past. @onetotmess

  • Lora
    July 19, 2017

    Love this so much!! ❤️❤️ Thank you for so clearly articulating the life of a small shop owner! We are big givers! We want to give to our families and our clients, often not giving to ourselves! We are creatives who want to share our love through our creations! We want to make the world better in our own small way! We are small, but mighty! XOXO – Lora @thehausofharry

  • Mary
    July 19, 2017

    Definitely agree 100%! I do weekly sales sometimes to get rid of old inventory and to make room for new inventory or just to be able to buy new materials for new items. Plus i love seeing my customers happy that they got a great deal because i know a lot of them are on budgets since they rep for sometimes 30+ shops.
    @lilgracebabyboutique and @marysangelsatetsy
    Mary ❤️

  • Tangela
    July 19, 2017

    Yes, yes, and yes!!! I wish more people understood the small shop world ins and outs. Thank you for gracefully saying what I would have loved to say!!!!
    @thelittlereasons_

  • Julia Lengsfeld
    July 19, 2017

    So, so true!

  • Melissa
    July 19, 2017

    Absolutely !! I do some local markets and when I have left over inventory I do a sale @my_littlest_1

  • Jennifer
    July 19, 2017

    Yep, this is ? spot on! And I agree with Tracy, sometimes sales are just to liquidate current inventory to make room for new items.

  • Shannon
    July 19, 2017

    As a handmade shop using fabrics, I can admit that I rarely go on sale because my profit margin it’s already low as is. I work more than I should for being a “Stay at home mom” and I wish I had the money for hello with my kids who are still not in school. The point was to help make ends meet without hurting the real income and as most small shop owners learn that isn’t always how it turns out in the beginning.

  • Always Grace
    July 19, 2017

    Spot on, this really hit home for me. @shopalwaysgrace

  • Cortnee Peterson
    July 19, 2017

    Couldn’t agree more! From a part time working momma also running a full time small shop! Xo @brixton.phoenix

  • Akeyla Virgin
    July 18, 2017

    Definitely can relate! You hit it spot on! @amiyababycouture

  • Kari
    July 18, 2017

    I’m a shop owner and I can definitely relate. It’s a never ending battle balancing life, parenting, and on top of that running a business. I keep telling myself that one day it will happen..I hope ?

  • jessicalugo83
    July 18, 2017

    So well said! Having a small shop isn’t a gold mine for all owners but it is a passion they are Pursuing which doesn’t always work out to be financially beneficial. It’s a labor of love that brings in a fraction of what it puts out and for lots of us the $$ we bring in goes right back into our small shop community. A sale should be a WIN/WIN for all! – @audreymiahally

  • Kerynn Marie
    July 18, 2017

    This is so so true! I work more now than ever! Xo – @tenthandpine

  • Tara neil
    July 18, 2017

    So can relate. Thank you for writing this! @charlotteandezra

  • Livia
    July 18, 2017

    Yes, Yes, Yes!

  • Carly Graham
    July 18, 2017

    All of this ?? @jaxhoo

  • Tracy Shane
    July 18, 2017

    This!!!! ??? All of this and more. Shops also have sales to deplete excess inventory or make room for new inventory.

    • Tammara
      July 19, 2017

      I was going to say the exact same thing! That’s usually why I have a sale.

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