How THINX (BTWN) is Making Things Easier on Tweens… Period.

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I’m about to take you back to a time you’d probably prefer to forget. You may have been feeling a little uncomfortable with the changes your body was going through. You may or may not have had someone to talk to about it. They may have had a class in school that explained it to you but if you’re anything like me, you probably didn’t understand exactly why it was happening or about to happen to you.  You may have been told that you were now a woman, though you still felt a whole lot like a kid.

It was 5thgrade. My best friend was wearing light khaki pants and we were sitting in English class. When she stood up to walk to our next class and I noticed something on the back of her pants. I was only 10 and had no idea what was wrong. In fact, I thought that she hurt herself. I immediately told her and her face turned a bright shade of pink and she ran to the bathroom and I didn’t see her for the rest of the day. When I called her later that night, she explained to me what happened. It was the first time I had ever heard about a period (at least that I can remember).  I was terrified. For the next two and a half years, I found myself going to the bathroom regularly at school, just in case.

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Having That Talk with My Daughter Was Uncomfortable… Period.

When my oldest daughter started Middle School last year, I decided it was probably time to talk to her about what she had to look forward to. There were a lot of questions and even more giggles.  As uncomfortable as it was, she knew a lot more about it than I thought she would. But most of her questions were not about why it happens or what happens, but more about what she needs for that time of the month and how she can avoid what my best friend had to go through.

I began explaining the difference between a maxi pad and a tampon (more giggles). And then I told her that she was lucky because now they have period-proof underwear too. They would have come in handy for those two + years when I was terrified my period was going to show up at school. There is something about the idea of them that reminds me of a security blanket. A “just in case” the other option doesn’t do its job. When you’re a teenager, that makes things a lot less scary.

Leak-Anxiety Shouldn’t Stop Teens from Living Their Lives

Growing up is scary enough. In Middle School, my daughter and her friends are dealing with fitting in, juggling their busy schedules and figuring out why boys suddenly seem cuter than they used to. THINX, a brand that’s been trusted since January of 2014, just launched THINX (BTWN), a new line of period-proof underwear to help the next gen #periodbetter. If you could take away one of the things that makes being a teen so overwhelming, wouldn’t you want to?

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When her fresh start period kit arrived, my daughter was pleasantly surprised that they were cute. I’m not sure what she was expecting. They come in different styles: shorty, bikini or brief and in a variety of colors and sizes, from youth 9-10 to youth 15-16. They don’t feel bulky like you would imagine they do. And they’re actually bloody comfortable. Yep. I went there.

THINX (BTWN)are made with 4-layer period proof tech to stop leaks, stains, and period surprises. Early periods can be unpredictable and everyone needs a little time to understand their changing body. With THINX (BTWN), young people with periods can live their lives without worrying about leaks (like my best friend had to deal with).

But Do They Work?

So you’re probably wondering how well they work, right? According to THINX, you can wear them as a replacement or back-up to traditional period products. Depending on your flow (light, medium, heavy), their period-proof undies can replace pads, liners, and tampons, or be worn with tampons or cups for extra protection. So they are like regular underwear, but so much better.

Once you get past the “ew” of it all (and if you’re anything like me, that might have been your first thought), think of them like cloth diapers. THINX are washable, reusable and simple to care for. Just rinse them, wash with the rest of your laundry (minus the bleach and fabric softener) and voila, good as new! Just think about how much better they are for the environment! Because they’re made with no single-use plastic and can last up to 2 years, they’re a sustainable alternative to the millions of disposable period products that end up in landfills every single year. So, we’re protecting our girls and our planet with one awesome product!

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What my daughter and I like best about THINX (BTWN)is that there’s nothing complicated about them. They are just like regular underwear, so she doesn’t have to “learn” to use them. She can wear whatever she wants (even leggings) and doesn’t have to worry about people knowing what time of the month it is. And for a girl that’s going through enough changes, that’s something to make life a little less scary.

Ready to try them? Use code SUPERMOM5for $5 off!

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thinx btwn, thinx, period, period proof underwear, undies, tween, teen, teenagers, having the talk, period kit, children, kids, mom blog, mom blogger, mommy blog, mommy blogger, 2018, family blog, parenting blog, the super mom life, thesupermomlife, travel blogger, parenting blogger, family blogger

This post is sponsored by THINX (BTWN). All opinions are my own.


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Hello There!

I'm so honored that you've found us! I'm Heather, a Mom of 3 who blogs about parenting, food, occasional travel and how I overcame my daily struggle with anxiety. I miss sleeping and rely on coffee and laughter to get me through the day. I hope you enjoy and visit often!

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  1. Yes, period panties makes our life really very easy. For the last 2 years, I have been wearing period protection panties and have become a fan of those leak proof underwear.

  2. One of my friends is going through teh same dilemma and I am so going to share this with her. Thanks for sharing. It is very important to educate our kids and also empower them so that nothing hampers their lives

  3. First time I heard of BTWN. Glad that teens today can now but that stuff to help them with their periods.

  4. This looks like a great product for young girls. I will share with friends with daughters of this age.

  5. I might have to mention this to my teenager. Though she is past the introduction stage but it will be that she is aware of this product. Then – her choice!

  6. It’s good to know that we are rethinking of our products; not just caring for the comfort of consumers but for a long term comfort for both consumers and the environment…..

  7. This product intrigues me so much!! It’s such a brilliant idea, and saves so much money…but it is so hard to wrap my mind around it being capable of not leaking for heavy flow women. I will have to check it out once I am not pregnant anymore! haha

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  8. So cute. I remember when I had my first period it was also very uncomfortable and embarrassing. Thanks for sharing THINX I think I need to recommend this to my niece.

  9. This looks like such a fantastic kit – perfect for aiding tweens as they experience their first ever period. It can be such a daunting experience so it is great that they are doing something to help young girls in this way.

  10. I wish I had this box during my first ever journey to womanhood. I was too afraid to ask my mother about ones period so I had to ask friends and classmates who all had different tips, some were good, others were funny and insane. But I survived it although it was a messy ordeal at first. LOL. You are always such a supportive mom. Thanks for always sharing informative posts.

  11. I’ve heard of these and wish they were around when I was a teen. Certainly going to have this ready for my daughter when it’s her time.

  12. I totally hope this takes off and is still a thing when my daughter is old enough. This would be such a great ice breaker style box.

  13. This box is so great! I wish that there was something fun like this when it was time for me to start my journey into womanhood.

  14. You’re right…while growing up and conforming to the changes in our bodies, it can become so tense at times especially when it’s about periods! But good enough, you got your tweens sorted. THINX look so great!

  15. I don’t remember my period talk being uncomfortable at all to be honest. I feel like the awkwardness just comes from the perception we have of period. I was however always scared of the leak and always asking my female friends to check my ass out just in case ahah! this would have help i am sure

  16. Thinx is something I’ve been wanting to purchase for myself because it has totally revolutionized female hygiene products. I would totally introduce them to my niece, who is just going into her teens now.

  17. Someone should’ve thought to invent these years ago! Great product…and totally cute, too. That cherry pattern is adorable.

  18. What no way! That’s is so unfair we didn’t have back in the day. Sri lankan and Indians are pretty shy to talk about this. It’s considered like a taboo. This should be sold in those countries

  19. I’ve always wondered what these were. These are a perfect back up. I didn’t realize they were so cute!

  20. I have two daughters. A tween and teen. I taught me early on to take a toiletry bag to school with some essentials in case they got their period while in school. I had no idea this product existed, but I am sure glad it does. Every girl should feel comfortable while outside the house with some essentials at hand.

  21. I do not have a daughter but this is one of the best ideas ever! It really helps them with their first experience of becoming a young woman.

  22. I love that they are coming out with new products to make periods easier to handle. These are great for young girls just starting out and would be a good alternative to traditional products.

  23. It’s almost that time for my two older girls. These look like something they would like to have on hand for sure

  24. What an interesting thing to blog about never seen a post on periods before and didn’t know this product existed thanks x

  25. THINX (BTWN) sounds like an amazing product! I like that they are environment-friendly and perfect for girls who just start their period. I have to keep these in mind for my daughter when the time comes!

  26. This is exactly what I feel I should have gotten as a tween. It would have made those days so much easier!

  27. That’s a cute box. Wish I had that when I started! My daughter Is one 6 years old,.. she is not quite ready for this yet.

  28. WOW! This is an incredible product…I only wish they’d had something like this back when I was in middle and high school!

  29. I remember that I felt really uncomfortable with my periods when I was a teenager, as they were much heavier and the leaking problem occurred more often. The idea of such a period kit really appeals to me! 🙂

  30. This s great for tweens and the packaging is adorable. With all girls I know the struggle.

  31. I have never heard of these but I do have a 13 year old daughter. Anything to make life easier – I am in favor of.

  32. Why didn’t anyone think of that before .A period-proof panty that can replace pads, liners, and tampons and comes in such cute colours too !

  33. It is a cute box and I believe a child has to be groomed and prepared for all phases for life. Period is one of the necessary part of us.

  34. The Fresh Start Period Kit is indeed something that is useful and convenient for tweens. Makes it so much easier and convenient for them and relieves moms of stress on this account.

  35. The child has to be groomed and prepared for all.phases for life…face the nature…
    Well articulated..
    God bless you

  36. Yep. i have 4 girls, the oldest are 11 and 12. i just found out about this yesterday. MUST GET! Such an amazing idea.

  37. This is a cute box! For some people, talking about period is a taboo and it makes me confused why. It is a normal, nature thing to women’s body. BTW, I like those undies!

  38. I’ll never forget my first day as a junior in high school. I was wearing white jeans and thankfully a very long, dark shirt. I was mortified even though no one knew what happened. I haven’t worn white jeans since (and that happened a long, long, long time ago). It’s so nice that Thinx is around to help prevent embarrassment. I am going to Thinx about this one.

  39. nice idea! I need it for myself only, not because I am selfish but I’m the only woman in my family. lol

  40. This reminds me of the first time that I got my period. I wish I had something like this. They look so comfortable – I think I can see myself using them now.

  41. These panties are something that I could use as they sound so great for the environment. I remember when I got my period long ago and I was very upset as I hated it.

  42. Oh wow! This actually looks really cool. I DO remember the first time and I know it’s RIGHT around the corner for my daughter! I love how you wouldn’t have to worry about the when with this.

  43. oh my gosh–this is SUCH a smart idea…and it’s adorable! My daughter is going to be ready for this sooner rather than later. Definitely want to get one for her!

  44. I’m so lucky I never had stain in public. Although I stained my car seat once. But at least I was the only one who saw it. And thank God my car seat has covers! Is this only for teens? I have Wacoal panty that I use and they said it helps to prevent stains.

  45. Wow! They’ve come a long way with this period thingy. lol. Back in our days, the ‘leak’ was almost inevitable. It was like a nightmare!

  46. This is amazing. I remember that time of life and back then we had to use pads and belts to hold the pads in place. It was horrible! Thank God things have improved!

  47. It’s good to discuss this openly and go over the options available. I wish this was around when I was younger.

  48. THNX? 4 layers to stop leaks? wah, I hope they have this for adults too, haha. But this are really good for teens, and the talk, hmm, yeah, that it’s kinda difficult to start, but every mom can 🙂

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  49. This is awesome! I am an adult and I want one of these lol I know these packs are perfect for tween girls though, trying to ease the process is always a good thing.

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  50. My conversation with my daughter was not bad. We had had conversations up to that day, so she was aware. I applaud your daughter in how comfortable she is in share her experience with the Internet. Great job mom.

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  51. Wow, this is so cool. I had the talk with my daughter too and it wasn’t uncomfortable. I got her a kit and it was simple. I wish they had this though, I would have given her this kit. Thanks, I can look into this for my youngest.

  52. There’s nothing that can ruin your day like a visible leak. THNX sound like a great innovation in period care.

  53. I think these are a great idea. I use cloth pads and a menstrual cup and will be encouraging my girls to go with cloth as well. I will definitely look into these.

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  54. What a wonderful idea this is for young girls. I know that happened to me one time and when you are younger your period can sometimes never be on the same schedule.

  55. I have never heard of this brand but the product sounds wonderful. It sounds like they are making an uncomfortable situation easier for girls during an uncomfortable time!

  56. That is very interesting. I have all boys so I do not need to worry about it but my close friend has a girl that is just about to this age. I wonder if she would be interested in these.

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  57. My daughter is 11, so I think I need to get this for her. She knows about her period and she knows about my horrible HORRIBLE experience of getting mine in 7th grade and having it stain my pants and…yeah…horrifying. I just tell her it’s life and it happens, but something that can help is a plus!

  58. Thanks for sharing THINX (BTWN). I wish this was around when I was younger. I have to look into getting this for my daughter.