Next 5 Steps to Starting a Blog


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Congratulations on finishing the first 5 steps to starting a blog. Now that you’ve mastered them and you’ve been working on building your social media audience, you’re ready to move onto the next steps. By now, you’re learning that being a blogger takes a lot of hard work and dedication. This isn’t an easy job. This isn’t a fun way to get free products. For a lot of us, myself included, being a blogger and social influencer is how we pay the bills. If you have a love of writing and marketing, you can turn this into the career you’ve always wanted.

So let’s discuss the next steps…

Step 6: Let’s Get Writing

Think about what kind of topics you want to write about in your blog. I’d like for you to try to come up with one or two things you really love and want to write about. Is it food? Is it beauty? Is it fashion? Is it parenting? Is it travel?

In Step 10, we’re going to talk about how to apply for campaigns. Some of the best advice I was given when I started out, was to think about what type of campaigns you want to get hired for, and write about those things first. If you’re hoping to land a food campaign, create, photograph and share recipe blog posts. If you’re hoping to land a travel campaign, document your vacations. If you’re not planning on going on any, book a local hotel for a couple of days and photograph and write about it. Show the companies you’ll be applying to, what you are capable of.

Think of the beginning of your blog as a portfolio and an introduction to you, your writing style and what you will be sharing. This way, when you apply for campaigns, you’ll be showing them your writing and photography skills. The more you have to show, the better your chances will be. So commit to one or two posts per week and be consistent.

Step 7: Share and Re-Share on Social Channels

As soon as you publish your blog post, you’ll want to share it on social media. You can choose to share with or without photos. I prefer photos, as they are more likely to catch people’s eye. Share your blog post on Facebook, Twitter, Instagram, Pinterest and any other social channels you are active on. The more, the better. Think about it like a business card. You aren’t going to print up 2,000 business cards and one hand out one. The more you hand out, the more people will learn about you.

You’ll want to include a shareable pinterest image somewhere in your blog post. This will give your readers something to share on their pinterest feeds! There are many ways to make a shareable pinterest image. Currently, I’m using Canva. Canva is great because they offer templates for everything! Just upload your image (they also offer some free stock photos), change the text and download. You can also resize your image to create one for Instagram stories, Facebook and Twitter. Everything is saved in your account, so you can easily come back and use your last design as a template, to create new social share images.

One thing that’s important to remember, is that you don’t want to share your post just once. The more you share, the more eyes will see your post. So, continue sharing each of your posts throughout the year. If they are holiday specific, share them a few times before the holiday and then again each year. If it’s a topic that can be shared year round, share it each month or every other week, depending on how many blog posts you have to share. Continuing to share will keep it relevant! Try to share one blog post every day on all of your social channels.

Step 8: Engage + Connect With The Blogger Community

The best part about becoming a blogger, is connecting with the blogger community. Join blogger groups on Facebook, reach out to other bloggers on Instagram. Follow them, engage on their posts and get to know them. You’ll find that there are so many that are willing to help you, give you advice and lead you in the right direction. It’s important to build yourself a support system of people that understand what you’re going through. My blogger friends are what get me through the day and I speak to them more than I speak to my family and friends I’ve known for years!

Step 9: Schedule + Create an Editorial Calendar

All of this may seem overwhelming. For me, structure has helped me to make sure I get things done on time. I live by my Erin Condren planner. I write everything down. I schedule blog posts each week, pencil in when I have to take photos, when I have to write, when drafts are due, etc.

You may want to create an editorial calendar for yourself, to help you stay up to date. Plan out your posts a month or two ahead of time so you have plenty of time to get everything scheduled and done.

Step 10: Apply to Influencer Platforms

Once you have content on your blog and all of your social channels, you’re ready to start applying for influencer platforms. While there are some that have traffic and follower requirements, some will welcome micro-influencers as well. Just make sure that you pay attention to each platforms requirements, prior to applying.

Here are some of my go-to platforms:

Social Native
Social Fabric
Pop Pays

Since people found out I've supported my family with my blog, since April of 2018, they want to know how! Here are the next 5 steps if you want to start a blog.

Next Up: How to Nail Those Pitches!

Next, I’m going to share some tips to nailing those pitches and getting accepted to campaigns! Sign up for our newsletter for some extra tips and to be notified when new posts are live. Don’t forget to check out all of our blogger tools.

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Hello There!

I'm so honored that you've found us! I'm Heather, a Mom of 3 who blogs about parenting, food, occasional travel and how I overcame my daily struggle with anxiety. I miss sleeping and rely on coffee and laughter to get me through the day. I hope you enjoy and visit often!

Leave a Reply

  1. This is a great part 2 article! I think it is especially important to publish lots of content!


    Wayne Walls

  2. Social media channels are a huge help to reach new readers. Taking advantage of these will boost good traffic and new subscribers.

  3. I’ve been blogging for a few years now and though I still work full-time, it’s one of the best decisions I’ve made. Thanks for teaching others.

  4. This is quite an informative post and is totally helpful especially to those who are new to blogging. Even those who are not can learn new stuff from this post too.

  5. This will be so helpful to anyone starting out! I wish I had awesome advice like this when I began ♡. Thank you tons for sharing your insights and advice with the blogging community!

  6. These are great tips, Heather. I love using Canva. I recently upgraded to Pro and it’s been a life-changer for my business.

  7. These are some great steps to starting a blog. I’ve had quite a few people ask me how to start a blog. Thank you for sharing this information.

  8. So easy to follow and straight to the point. I’ve used some of this platforms at one point or the other. Great tips for new and intermediate bloggers!

  9. This is such a helpful post! I know that many could get dizzy trying to figure out all the steps of starting a blog but you make it clear and manageable.

  10. These are really great tips for the beginning blogger. I shall be bookmarking this post. Great read

  11. When I talk to people, they never understand how a blog can actually make money. I don’t think they understand the influencer part of it.

  12. I definitely need to start setting out a planner for my blog. I used to have one and it made things so much easier, but then I got lazy. Such a mistake!

  13. Such great tips. Sharing your blog or your blog posts on your social media channels really help a lot in promoting your blog.

  14. I think applying to influencer platforms is something people don’t know about when they want to start making money from their blogs.

  15. This post is really informative. Your tips are so helpful. I agree that it’s so important to engage and connect.

  16. It’s so overwhelming when you’re first starting out. These tips will surely help someone wanting to get started.

  17. Those are all good steps, my friend keeps asking on how to start a blog, I am sending her here to read your post.

  18. Thanks for sharing these tips! I’ve been blogging for a couple of years but I found this helpful and I’m interested in that pitches post. That’s something I always need help with!

  19. This is perfect for starting a blog. I love that you are sharing your secrets. This will help so many people!

  20. I don’t think it’s easy to get this straight without instructions. I absolutely find most of it practical and makes a lot of sense. Anyone starting to blog must get into this.

  21. Oh thanks, I have been blogging for over 10 years and I have never heard of some of these platforms. I am going there now to check them out. Thank you for your tips — super helpful!

  22. Such a great list of tips for new bloggers. You even surprised me with some influencer networks that I hadn’t heard of. Thanks!

  23. One of the important things is your editorial calendar. We forget how much support it can give during the content creation. Bravo!

  24. So many blog beginner tutorials never go beyond the first five steps of setting it up. This is a great guide to what comes next.

  25. There are some good suggestions there. I also encourage students to take time to determine what they want to accomplish before they start writing.

  26. Do you know I still suffer with the sharing on social media step. I am awful for not doing it, things go out automatically when I first post and then are never seen again.

  27. I love reading new tips for bloggers. I always learn a little more or get a refresher on pertinent details!

  28. These are such good pointers. I wish I would have got to work on some of these things sooner. Engaging with other bloggers is so important!

  29. These are spot-on steps! It’s great to see these kinds of posts that will help others to get a blog off the ground! You are doing great things for people that are wanting to get into the blogging world.

  30. Great tips for new bloggers! When I first started I was winging it but wish I had been more structured.

  31. Amazing tips, Heather!! I can’t even tell you how much you’ve helped me in the hobby turned job!!!

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  32. An informative post. Like the tip about remembering to re share old posts as I tend to forget about them. Will learn to plan out when and what to share. Looking forward to the next post.

  33. This such a great series. I know so many who want to start a blog but don’t know how on any level. This is going to be a big help.

  34. I always forget to share older content. Thanks for the reminder. There is such value in that one practice!

  35. I love this. I have many friends who want to start a blog, so I’ll show them this post. I’ll have to check out some of the influencer platforms you listed: some I am a part of, others I am not!

  36. This couldn’t have come at a better time. I just started a blog and am trying to find all of the tips I can on how to engage with the blogging community. I look forward to learning more.

  37. I think the Share and Re-Share strategy is something that we need to focus on as it will definitely help in the blog traffic. Also, it ensures that there will be enough readers for the blog. It gives you more confidence!